Style Edina Weekend | May 29–31
What began as the Style Edina Fashion Show has evolved into a beautifully curated, multi-day experience—designed to celebrate exceptional retail, thoughtful experiences, and the vibrant community that makes Edina such a distinctive destination. We’ve chosen to participate in a meaningful way and would be honored to have you join us.
Style Edina Weekend is intentionally designed to feel flexible and accessible, allowing guests to “plug and play” by participating in the retailers, gatherings, and experiences that appeal most to them in an à la carte way—seamlessly fitting into the other plans, commitments, and moments they may already have throughout the weekend.
This weekend was created with intention: to support and elevate the local businesses that define the character and charm of our community. Your presence and participation is not only appreciated—it plays a part in sustaining and strengthening what makes this place so special.
This is your invitation to secure your Shop ’Til You Drop Weekend Pass with exclusive access to a collection of elevated experiences across three of Edina’s most iconic destinations:
Galleria Edina — sophisticated, curated, and timeless
Southdale Center — refined, modern, and newly reimagined
50th & France — intimate, charming, and effortlessly chic
Enjoy sophisticated touches all weekend—exclusive offers, styling experiences, and thoughtfully curated moments reserved for pass holders.
> A beautifully curated weekend guide, tailored for effortless navigation and designed to help you “plug and play” your way through the weekend at your own pace.
> Priority access to schedule in-store experiences and activations.
> A Saturday Happy Hour gathering.
> A custom Style Edina scarf.
> Reserved seating at the Style Edina Fashion Show on Sunday, featuring over 30 retailers presenting their spring collections.
For those wishing to fully immerse themselves in the weekend, preferred accommodations are available at The Westin Edina Galleria, along with a welcome experience upon arrival.
An intentionally intimate experience with limited passes available—
unlock exclusive offers and elevated perks all weekend long.